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June 16, 2011

6 Most Profitable Secret Movie Creatures Ever

ms010_cinefexScan.jpgSo businessinsider.com recently ran this article, and hey, look who's #1... OK, actually Cloverfield is the bottom of the 6 they chose, but they showcase a pub still from my shot! Nice. For some perspective, I'm adding the production budget for the films below as well. Come on, of course Jaws takes the boat! Indeed less is more.

1. "Cloverfield" made perhaps the most skilled use in movie history of a hyped-up secret monster -- and it paid off to the tune of $168 million. ($25 million production budget)

2. This year's "Battle: Los Angeles" restricted trailer glimpses of its alien invaders to quick cuts with just enough details to spark bloggers' interest. The film's box office take: $202 million. ($70 million production budget)

3. "The Blair Witch Project" rode its shaky-cam secrecy all the way to a $240 million box office pull. ($60,000 production budget)

4. For 1998's "Godzilla" reboot, director Roland Emmerich allowed only the monster's eye and foot to appear in publicity materials. The movie made $376 million. ($130 million production budget)

5. M. Night Shyamalan is known for his reveals -- so the aliens that starred in 2002's "Signs" were kept under tight wraps. The movie made $408 million. ($72 million production budget)

6. But the most profitable secret creature ever was the one that wasn't hidden on purpose. Steven Spielberg had trouble wrangling his giant mechanical shark -- so he ended up shooting from the animal's perspective and building suspense by keeping it out of sight for most of the film. "Jaws" made $471 million. ($7 million production budget)


Posted by dschnee at June 16, 2011 12:48 AM